Innovation | Rabobank

Food & Agribusiness Innovation in North America

We are committed to fostering innovation in sustainable farming practices throughout the food and agribusiness supply chain and providing innovative financing and advisory solutions.

Rabobank’s institutional history was founded on innovation in financial services to serve unmet needs in the agricultural sector in the 1800s. From then to present day, Rabobank has been committed to fostering innovation in sustainable farming practices all the way through the food and agribusiness supply chains and providing innovative financing and advisory solutions.

Fueling the evolution of the F&A sectors to meet the demands of changing consumer preferences and behaviors and new competitive dynamics catalyzed by scientific and technological advancements is imperative both for our food system and for supporting the livelihoods of companies in the sector to win in the long-term.

Underpinning our global Banking for Food strategy, Rabobank continually seeks to bring its financing capabilities, deep industry knowledge and vast networks of innovators large and small together with investors, corporates, academic and public institutions to support the vibrant innovation ecosystem in this space. We work closely with our global Banking for Food Inspiration Center in the Netherlands to coordinate Rabobank global resources across regions where we operate.

At Rabobank Wholesale Banking North America, our U.S. market places us at the center of innovation in the largest F&A and technology sectors world, and we are active with a few flagship efforts, including our start-up discovery and pitch competition platform FoodBytes!, and our accelerator, TERRA. In addition, we engage in several innovation partnerships to further promote exciting new business models in food and agribusiness.

Launched in 2015, FoodBytes! by Rabobank is our discovery platform for food and agriculture innovation – including highly selective pitch competitions, mentorship, and networking – that brings together startups, corporates and investors pioneering a more sustainable future of food & agriculture. 



TERRA Accelerator is a first-of-its-kind program bringing together the industry’s most disruptive startups and progressive corporations to fuel cross-industry innovation and set a new standard for food and agriculture. The leading Food & Ag Tech accelerator program launched in 2016 enabling forward-thinking corporations to work hand-in-hand with the industry’s most disruptive startups on collaborative product pilots.

Partnerships & Recognition

In addition to Rabobank’s own platforms, we partner with leading organizations and institutes committed to research and innovation towards a more viable food system. These collaborators include the Massachusetts Institute of Technology’s Abdul Latif Jameel World Water and Food Security Lab, and Foodshot Global. Finally, each year as a part of Rabobank North America’s Annual Leadership Awards, we recognize a remarkable Emerging Leader in Innovation that has brought novel, game-changing solution to market. Please see here about our 2017 winner.